Nudges at the Dentist
Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
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Nudges at the Dentist. / Altmann, Steffen; Traxler, Christian.
I: European Economic Review, Bind 72, 01.11.2014, s. 19-38.Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
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TY - JOUR
T1 - Nudges at the Dentist
AU - Altmann, Steffen
AU - Traxler, Christian
N1 - JEL classification: D03, I11, C93
PY - 2014/11/1
Y1 - 2014/11/1
N2 - We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.
AB - We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.
KW - Attention
KW - Field experiment
KW - Health prevention
KW - Memory limitations
KW - Reminder
U2 - 10.1016/j.euroecorev.2014.07.007
DO - 10.1016/j.euroecorev.2014.07.007
M3 - Journal article
AN - SCOPUS:84907504538
VL - 72
SP - 19
EP - 38
JO - European Economic Review
JF - European Economic Review
SN - 0014-2921
ER -
ID: 126372820